Businesses often have a hard time understanding consumer behavior.
BOI research can provide you with profiles that reveal specific tendencies in purchasing behavior. Uncover the drivers and barriers behind buying decisions, factors that influence purchasing choices, and consumption patterns of your target consumers.

What are the benefits?

  1. Identify target consumers based on consumer profiles
  2. Gain valuable feedbacks from consumers to optimize certain features in your products and services
  3. Understand market readiness – finding if and how much people are willing to spend on your products

How we do it


  1. F&B
  2. Baby Equipment
  3. Cosmetics
  4. e-Commerce
  5. Electronic Equipment
  6. Entertainment
  7. Finance & Banking
  8. Furniture
  9. Training & Consulting
  10. Travel & Hospitality