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BOI Research

Market research Indonesia can rely on

Founded in Jakarta in August 2010 by Ingmar van den Brink and Dian Irawati, BOI Research provides market research and offline and online survey services across Indonesia. We help businesses and organisations understand consumers, assess opportunities, and make informed decisions.

BOI Research started with a simple belief: good decisions come from good data. We set out to build a research firm that combines rigorous methodology with a deep understanding of the Indonesian market. We are proudly boutique, precise, and built for businesses that need answers they can act on.

We move with our slogan,

“Asking the right questions.”

The BOI Research team gathered for a group photo

Impact

Since 2010, we’ve served clients across South East Asia & Europe

Over the past decade and a half, we’ve grown into a trusted partner for some of the world’s most respected brands, conducting consumer surveys, ethnographic studies, and large-scale social impact assessments.

Happy clients
153+
Industries served
20+
Projects completed
1,901
NPS score
50

Clients

  • Burger King
  • Pelopor Pilihan 17
  • IBCWE (Indonesia Business Coalition for Women Empowerment)
  • Sido Muncul
  • Gojek
  • ParagonCorp
  • BDO
  • Service Quality Centre
  • KIT Institute
  • Delta Marktonderzoek
  • Wageningen
  • Popeyes
  • Aquarev
  • ILO
  • Cinepolis
  • Grand Lucky

We are member of global and national research organization

  • ESOMAR member
  • PERPI member

Gain reliable, efficient, & accurate insights to optimize your business.

Tell us about your research challenge. We respond within one business day.

Contact Us